Meet our Team

Our expert team will work with you to analyze your unique signage needs and guide you through the development of a game plan for supplying a product that meets your expectations. After working closely with our creative design group, you will receive a design direction that would tastefully fit the aesthetics of the projects environment.
sales

Dawn Connor

Western Michigan Sales
"It is a pleasure working with the many talented, hardworking team members that share in my drive to provide the best possible service and product to our ...
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clients. We have had the opportunity to create some pretty amazing donor pieces and history walls, along with many comprehensive wayfinding and room identification sign packages.

Outside of my busy work schedule, I enjoy cooking (should have been a chef), putting around the lake, spending time with my family and friends and tackling home renovation projects. My husband and I are blessed with two wonderful adult children, Kelly and Quinn."
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support

Keith Murray

Eastern Michigan Sales
"With over 25 years of experience in the sign industry, Keith has a strong Project Management and Sales background, specializing in interior, exterior and donor ...
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recognition/ history wall projects.
He brings strong organizational skills to the table and works closely with all parties involved to assure that your project runs smoothly, from development through installation."
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project admin

Judy Goodman

Project Manager
"Since joining Visual Entities in 1998, I explored various roles with the company, to find my talents and my passion in project management. I have enjoyed ...
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working with nationwide healthcare organizations, universities, large and small corporations, as well as entrepreneurs just starting out.
As a Project Manager, I support and direct our clients through the details, facilitating teamwork and finally bringing the job to a successful completion. Listening to the customer’s needs and providing solutions are a critical part of the process of keeping projects on track.

When not at work I enjoy spending time with my amazing family & friends. Walking in the woods or by the lake are some of my most relaxing times, but I am equally at ease in the middle of a little town with antique shops. I enjoy cooking, seeing plays, reading a good book, savoring dark chocolate and sipping a good glass of cabernet."
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support

Randy VanderWel

Project Manager


"Coming soon ... 


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Coming soon."
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support

Jeff Sneider

Director of Operations
"In my 20 years with Visual Entities I have really enjoyed helping the company grow. As the Director of Operations at Visual Entities I have found a ...
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professional home that challenges me everyday. I love working together as a team to come up with solutions for providing our clients the best possible product to fit their needs.

When I am not at work I am having fun playing with and coaching my 2 children Sam and Maggie. It is so much fun to watch them grow and be involved. In the summers my wife Heather and I enjoy taking the kids camping, and tubing on our boat."
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support

Larry Gerken

Estimator
"I have been blessed to be involved in this industry for the better part of 40 years. Joining the Visual Entities family is yet another amazing portion of ...
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that journey. The level of commitment to customers and to each other is astounding. Being here allows me to contribute some of my experience in production and management. My years of insight tell me this is a good place to invest one's trust.

When not at the office, my wife Clairanne and I enjoy perusing local re-purpose shops and planning our next crafting or home building project. We also cherish the time with our two sons, their beautiful wives and, of course, our incredibly perfect three grandchildren. It is no secret that I would always be happy to spend time on the golf course or the water."
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graphic artist

Scott Tiedgen

Graphic Artist
"At Visual Entities I enjoy working with people who care as much as I do about building relationships with our clients. As a designer, it is important to ... 
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develop a solid understanding of our clients needs. Our most successful and dynamic projects have come from building a great relationship with our client, gaining a good understanding of their needs, then pushing the boundaries of form and function to meet those needs. This process is very rewarding and I am grateful to be a part of it.

My wife Kelly and I love spending time with our daughter Macey and our son Jackson. When the four of us are together, there is the promise of inspiration and a hope of adventure. Most of all I am thankful for a loving creator, to whom I owe all of these and many more wonderful blessings."
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support

Kristin Stellema

Office Assistant
"I came to VE with an office support administration background in IT and Human Resources. Since joining the talented VE team, I have ...
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learned so much about the world of signage and continue every day! The opportunity to be a part of the process of providing our customers with quality service and products is greatly appreciated.

I have been blessed with two amazing, talented boys. They are both in a band which I am a big supporter of! When not rocking out to music, I also enjoy spending time with my animals, cooking, watching movies, boating & going to amusement parks."
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support

Megan Beltman

Router Operator / Facilitator
"In the summer of 2007 is when my adventure at Visual Entities began. While working my way up from occasional shop help while attending Concordia  ...
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University- Ann Arbor for Family Life Major/Youth Ministry Emphasis to becoming the Production Facilitator here in 2011. I'm jokingly called the "Sign Fairy" because while running the CNC Router, doing fabricating, assembling, and coordinating the workflow you will find signs/projects are completed "magically" by the next day unrelated to what I had been working on the day before.
When I'm not at work I'm tinkering with my trucks (a 1966 Ford F-100,and a 2014 Silverado), or riding/working with my 1952 John Deere B in parades, and steam and gas shows. While living in the country is an adventure and challenging at times; it keeps me occupied with shooting my bow, fishing, and farming, but mostly fabricating and building things that my friends and family find on Pinterest."
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support

Jerry Brubaker

Production
"I'm a sign geek, a forward thinker, a husband, a father and a grandfather. I'm a fan of graphic design, sign production and web development. ... 
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My interest of signs started in 1975. I have obtained and developed many skills pertaining to the sign trade from hand lettering to large format digital printing.

Outside of the ever changing sign industry .. I do have a life with my best friend and beautiful wife, Babette. We enjoy golfing and spending quality time with our kids, grandkids and our dogs, FlapJack and Snickers. :)"
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Apply Now !

Paint / Installation


"Coming soon ...


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Coming soon."
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support

Connie Timmer

Accounting
"I have been doing the accounting for Visual Entities since 1998 after a 20 year career in the finance and accounting field. While I am not in the ...
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office on a full-time basis, my VE coworkers feel like family to me. It has been a fun adventure watching the growth and changes that have taken place over the years.

I have been married to my husband Jack for 39 years, have two grown children, two wonderful grandchildren, and a “granddog”. When not working at VE, I enjoy bicycling, kayaking, yoga, reading, and cooking. My husband and I have also done extensive traveling around the US and Europe. I also do the books for a flooring company in the area as well as income tax for family and friends."
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support

Randy Hamstra

Vice President / GM
"Before joining Visual Entities in 2008, I spent over 30 years in the graphic arts industry in multiple capacities. That in-depth experience gave me a sound ... 
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understanding of production, sale, and management. Since then my exposure to signage has opened my eyes to the complexity and variability that this industry demands. Developing solutions for our customer’s wayfinding and signage needs can be very challenging. By applying my past experience, I work diligently to clearly communicate and simplify the tasks at hand. Through understanding current customer needs I work to lead our staff to creative and effective results.

My wife, Joan and I have enjoyed countless days sailing on Lake Michigan. Although our children have grown and moved away our love for Michigan will never leave us. Our oldest daughter Katie and her family live in Honduras where she is a Teacher. Our other daughter Emily and her husband live in Seattle WA where she works as a Librarian. We are blessed with two wonderful grandchildren."
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support

Ed Bezilla

Owner
"Reflecting on the sign industry I’ve enjoyed for many years I realize how important Visual Entities role has been in successfully representing ...
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many business segments through our signage and graphic creations.
I am very pleased with what Visual Entities has accomplished since our beginning in 1989. Seeing how the company continues on a path of prosperity without my direct involvement also gives me satisfaction.

It always has been about a team effort at Visual Entities, and the successful transition we’ve experienced proves that out. Trusting with faith, at times, what has been unseen, and in the efforts of dedicated employees and partners frames where we are today."

Proverbs 16:3,9…..Commit your activities to the Lord and your plans will be achieved. A man’s heart plans his way, but the Lord determines his steps
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